Leveraging Data For Account-Based Sales Development

83% of executives at enterprise companies find it very important that sales outreach be personalized to their specific business problem. How can you leverage data to ensure that you provide enough value in every outreach within your account based sales development strategy?

Join Brian Lipp (VP Sales, Sales for Life), John Barrows (Sales Trainer to the world's leading tech companies) and Ben Brockland (Head of Sales, DataFox) for this 30-minute session to learn how to craft and deliver personalized messages into target accounts without writing one email at a time. The session will cover:

  • How to effectively segment your target account list

  • The 10/80/10 rule for personalized emails

  • Signals you can use to trigger outbound efforts

All registrants will get immediate access to the slides + recording.